San Juan del Río is a stunning blend of colonial heritage and modern life, located in the picturesque state of Querétaro, Mexico. Home to approximately 301,000 people, the city is considered the oldest colonial settlement in the state. Founded in 1531 on the banks of the San Juan River, it still preserves an atmosphere of authentic history, for which it was awarded the honorary status of Pueblo Mágico ("Magical Town").

The city's geographical location made it a key point on the "Silver Route" (Camino Real de Tierra Adentro), leading to its inclusion in the UNESCO World Heritage list. Tourists are drawn here not only by the city's rich history but also by its status as an industrial center specializing in the mining of noble opals. Strolling through the center, you can feel the grandeur of past centuries embodied in stone bridges and ancient churches.
Be sure to visit the central plazas and famous craft shops where artisans offer unique items. San Juan del Río invites travelers to immerse themselves in the peaceful atmosphere of a historic province, enjoy authentic cuisine, and discover the hospitality of central Mexico.









