The history of East London is inextricably linked to its strategic location on the Indian Ocean coast and the mouth of the Buffalo River. The city emerged as a military and trading outpost and eventually evolved into a vital industrial and transport hub of South Africa.
The history of the modern city begins in 1836, when John Bailie, one of the British settlers, explored the mouth of the Buffalo River. Initially, this location was named Port Rex. The official founding of the settlement took place in 1847, when the British Fort Glamorgan was built to protect the port. In December of the same year, the settlement was named East London, and in January 1848, it was annexed to the Cape Colony. East London was granted city status in 1914.
The city's growth and development were driven by several key factors. First and foremost, its unique geographical position around the only river port in South Africa provided it with a significant commercial and logistical advantage. Furthermore, during the frontier wars of the 19th century, the port played a significant military role, serving as the main supply base for British garrisons. Economic prosperity was fostered by the full-scale operation of the port in the 1870s, and the further development of railway connections linking East London to the interior regions further solidified its status.
In the early stages of its existence, the city also acquired distinct cultural features. A significant influx of German immigrants, including former soldiers, in the late 1850s had a notable influence on the region. This heritage is still recalled by the names of neighbouring towns, such as Berlin and Stutterheim, as well as common German surnames. The city's economy was closely tied to port activities: the main export items became wool, maize, and fruit. The fishing industry also developed actively.