The history of Port St. Lucie is not the story of an ancient settlement, but a vivid example of modern 20th-century urban planning. The city was meticulously planned and developed from scratch, making it one of Florida's youngest and fastest-growing municipalities.
Founding and Development
Port St. Lucie was officially incorporated as a city in 1961. However, its story began a few years earlier, in 1958, when the General Development Corporation (GDC) purchased vast tracts of land in the area. The territory where the city now stands was largely uninhabited, consisting of pastures and swamplands. GDC developed an ambitious plan to create an entirely new residential community that would attract settlers from across the country.
Key Growth Factors
- Geographic Location: Situated on the Atlantic "Treasure Coast," the city occupied a strategic spot between existing settlements, offering access to the coast and Florida's main transportation arteries.
- Business Model: Much of Port St. Lucie's success was due to GDC's aggressive marketing strategy. The company sold land plots via mail on installment plans, making ownership accessible to a wide range of Americans, especially retirees and young families looking for affordable housing in a warm climate.
- Planning: Unlike cities that evolved organically, Port St. Lucie was designed in advance. GDC created thousands of residential lots and laid down roads and basic infrastructure, allowing for the rapid start of home construction.
Early Cultural and Economic Characteristics
In its early days, Port St. Lucie was primarily a "bedroom community." Its first residents were mostly retirees and families drawn by the low cost of living and peaceful atmosphere. The city's economy was not built on industry or major trade; instead, it evolved around the needs of a growing population—service industries, retail, and construction. This led to explosive demographic growth: while only 330 people lived here in 1970, the population surged to over 14,000 residents by 1980.