In the heart of Rapid City lies a unique destination for all fans of digital culture — Press Start. It is an interactive museum and a modern entertainment center entirely dedicated to the fascinating history of video games and the evolution of the electronic entertainment industry.
Here, in the USA, visitors are invited not just to look at dusty exhibits behind glass, but to literally touch the legends. The collection features everything from classic arcade machines to rare home consoles that shaped the landscape of modern gaming. This is a space where generations meet: adults can feel nostalgic for the games of their childhood, while children can see where today's super-popular entertainment began.
Press Start is rightfully considered a significant cultural landmark in South Dakota. It serves as a living archive where anyone can personally test original hardware and understand how game mechanics and graphics have evolved over the decades.