The city of Yiwu, located in Zhejiang Province, boasts a rich and centuries-old history that laid the foundation for its transformation into a global trading hub. Its journey from an ancient county town to the "World Supermarket" reflects a unique combination of geographical, cultural, and economic factors.
Foundation and Early Mentions
The history of Yiwu begins in ancient times. The first administrative entity in this territory, Wushang County, was established in 222 BC following the unification of Chinese lands under the Qin Empire. This makes Yiwu one of the oldest county towns in Zhejiang Province. Over the centuries, its name and administrative boundaries changed repeatedly. The county received its modern name—Yiwu—in 624 AD during the Tang Dynasty. It was granted the status of a county-level city in 1988.
Key Factors of Development
Yiwu's development was largely defined by conditions unfavourable for agriculture—mountainous terrain and poor soil. Historically, this pushed local residents to seek alternative sources of income, the most prominent of which became trade.
- Geographical Location: Despite being distant from the sea, its proximity to major centres such as Hangzhou and Shanghai provided the city with logistical advantages.
- Trading Traditions: As early as the 17th century, a unique local tradition of small-scale itinerant trade emerged, known as "sugar for chicken feathers". Peddlers would exchange small goods for chicken feathers, which were used as fertiliser or to make feather dusters.
- Entrepreneurial Spirit: It was precisely this centuries-old culture of commerce that shaped the enterprising character of the local people, becoming the driving force of economic growth, especially after the start of the Reform and Opening-up policy in China in the late 1970s.
Early Cultural and Economic Characteristics
Long before becoming a world-renowned market, Yiwu possessed its own cultural distinctiveness. Historically, the city was the birthplace of numerous prominent figures in literature, the arts, and military affairs. Its cultural heritage also includes traditional Wu Opera, which dates back over 400 years, and the ancient art of wood carving, which has existed for around 1,400 years. These deep historical roots, combined with unique commercial acumen, created a solid foundation for Yiwu's phenomenal transformation into the world's largest centre for the wholesale trade of small commodities, recognised by organisations such as the UN and the World Bank.