The history of Lucena is closely intertwined with the colonial past of the Philippines. Originally, this territory was a small barrio (district) of the neighboring, larger town of Tayabas. The first explorations of these lands were conducted by Spanish Captain Juan de Salcedo in 1571–1572. However, the actual founding of the settlement is attributed to Franciscan missionaries Juan de Plasencia and Diego de Oropesa, who organized the town here between 1580 and 1583. It was initially named Buenavista, which means "beautiful view" in Spanish.
Throughout its early history, the city changed names several times. After Buenavista, it was renamed "Oroquieta." Later, due to frequent pirate raids, a fortress was built, known in the local Tagalog language as a "kuta." This led to the town being called Cotta. The city received its modern name—Lucena—by royal decree in November 1879. A key moment in its history was gaining the status of an independent municipality on June 1, 1882, while official cityhood (chartered city status) was granted to Lucena much later, on June 17, 1961.
Lucena's development was driven by several important factors. Its strategic geographical position between the Iyam River to the west and the Dumacaa River to the east, as well as its access to Tayabas Bay with its port, played a key role in the city's emergence as a trading center. This was further bolstered when it became the capital of Tayabas Province (now Quezon Province) on March 12, 1901, accelerating political and economic growth. Additionally, its coastal location and the fertile lands surrounding it created favorable conditions for agriculture and trade, making Lucena an important economic hub for the region.
From the beginning, Lucena's economy was closely tied to agriculture. One of the region's distinguishing features became the processing of copra—the dried meat of the coconut—earning the city the nickname "Coconut Capital of the South." In the 17th century, a fort was built to protect against pirate raids, highlighting the importance of security for the stable development of trade and the lives of the townspeople. Over time, Lucena evolved into a highly urbanized city that, nevertheless, has preserved its unique cultural identity and historical heritage.