120 On Wisconsin

120 On Wisconsin is a stylish and atmospheric cocktail and wine bar that has become a true gem of Oconomowoc. The venue masterfully combines the elegance of a modern wine cellar with the soulful comfort of a traditional American tavern, making it the perfect spot for both a romantic evening and a fun gathering with friends.

Located in the state of Wisconsin, USA, this bar impresses with its scale: guests are offered a selection of more than 250 types of bourbon, 80 varieties of tequila, and 70 wine labels from all over the world. Additionally, it features a gastronomic zone called The Etc. (or Flame), where you can order high-quality burgers, pizza, and other snacks that perfectly complement the drink menu.

The unique concept, inspired by family traditions, gives this place special significance. Inside, you'll find several themed lounges, including the cozy "Polish Hut" and an area with pinball machines. 120 On Wisconsin is more than just a drinking establishment; it's a full-fledged cultural hub with live music, an outdoor terrace, and the highest level of service.

To find out more details about upcoming concerts or to book a space for a private event, you can contact the 120 On Wisconsin team directly. The venue actively stays in touch with guests via email and their official website.

A visit to 120 On Wisconsin promises to be action-packed, as there is always something to do. The main draw for guests is the live music, which plays at the bar six days a week. You can enjoy performances by local artists while relaxing comfortably in one of the unique lounges or on the outdoor terrace overlooking the city bustle.

For connoisseurs of quality spirits, tasting sets—known as flights—are a must-try. Sample the famous Bloody Mary flights or embark on a journey through the world of rare bourbons and tequilas. Those looking for more active entertainment can pass the evening playing pinball machines or join one of the venue's themed clubs to expand their knowledge of drinks.

Don't forget to stop by The Etc. restaurant area to try the signature burgers and pizzas, specifically designed to be easily shared in a large group. The friendly staff and the owner himself, Bryan, often chat with visitors, creating that hospitable atmosphere that makes you want to return again and again.

The bar is located at 120 E Wisconsin Ave, right in the heart of Oconomowoc's historic center. Thanks to its central location, the venue is very easy to reach on foot if you are already downtown or walking along the lakeshore.

For those planning a trip from Milwaukee or other major cities in the state, the most convenient way is by car—the drive via I-94 takes about 40 minutes. Street parking is available in downtown Oconomowoc, though spots may be scarce on Friday and Saturday nights.

Since public transport in the small towns of Lake Country is limited, many tourists prefer to use taxis or ridesharing services to fully enjoy the drink tastings at 120 On Wisconsin without any worries.

The history of 120 On Wisconsin is, above all, a story of family traditions and continuity. The owner, Bryan, grew up in his grandfather's tavern, which was a hub for locals for over 40 years. It was the warm atmosphere of his grandfather's old tavern that formed the basis for the concept of this modern bar.

Many interior details and area names are a tribute to the past. For example, there is the Polish hut — a lounge named after that very tavern of his grandfather. The bar in its current form officially celebrated its three-year anniversary in early 2022, having already become one of the most popular spots on the Lake Country entertainment map.

In addition to preserving the family legacy, the establishment is constantly evolving. Over time, new relaxation zones have appeared, such as the PBR lounge and the Five O’s dugout, as well as a professional stage for live performances. This place clearly demonstrates how a respectful attitude towards one's roots can become the foundation for a successful and stylish modern business.

If you've dropped into 120 On Wisconsin just to check out the wine selection or try one of the signature cocktails, 1–1.5 hours will be quite enough. This is plenty of time to appreciate the stylish interior and pick something from the retail beverage department.

For a full evening featuring dinner at The Etc. restaurant, watching a live performance, and a few rounds of pinball, it's recommended to set aside 3–4 hours. Many guests come here for the entire night to enjoy socializing in the cozy lounge areas, which are perfect for long conversations.

The doors of 120 On Wisconsin are open to guests throughout the week, with the schedule focused on evening leisure. From Monday to Wednesday, the bar is open from 5:00 PM to 10:00 PM, and on Thursday until 11:00 PM. On Friday and Saturday, the venue turns into a nightlife hub and is open from 3:00 PM (from 11:00 AM on Saturday) until 02:30. On Sunday, visitors are welcome for afternoon cocktails from 11:00 AM to 6:00 PM.

Please note that opening hours may change depending on holidays or private parties, so we recommend checking the official website for up-to-date information before your visit.

The central location makes 120 On Wisconsin an excellent starting point for exploring local attractions. A stroll through the neighborhood allows you to soak in the atmosphere of old America and discover many cozy corners.

Just a few minutes' walk away are popular restaurants, picturesque squares, and historic buildings that form the unique character of Oconomowoc.