Issi fish and chips

"Issi Fish and Chips" is a colorful gastronomic spot located in the city of Keflavik, which has become a real find for seafood lovers. It is not just a fast-food joint, but a place where you can try what might be one of the freshest versions of the famous "fish and chips."

Issi Fish and Chips. Иллюстрация. Источник: Kupi.com AI

The venue is a popular food spot with a simple yet cozy design, typical of roadside cafes in Iceland. The main highlight here is the use of local cod caught in pristine northern waters and a special crispy batter, the recipe for which is kept a secret. This makes "Issi" a must-stop for foodies traveling around the Reykjanes Peninsula.

For tourists, this place stands out for its authenticity and convenient location. Situated near the international airport, it often serves as either the first delicious impression upon arrival or a warm farewell to the island before departure. A friendly atmosphere reigns here, allowing you to experience true Icelandic coziness without any pretension.

To help you plan your visit and check menu details, you can use the following contact information. If you are traveling by car, we recommend setting your route in advance using the address provided.

The main thing to do at "Issi Fish and Chips" is, of course, the tasting. Visitors are invited to enjoy the classic combination of tender white fish fillet in golden batter and hot french fries. Be sure to try the signature sauces that perfectly complement the dish; many tourists note that the tartar sauce or local dressing variations make the meal unforgettable.

Beyond the food, you can watch the cooking process. The kitchen is often open to view, allowing you to see the chefs masterfully frying fresh fish to a perfect crunch. This adds confidence in the quality of the ingredients and really works up an appetite.

The atmosphere invites you to take a leisurely break after being on the road. You can grab a table and relax, discussing travel plans or sharing impressions of Iceland's beauty. For those in a hurry, ordering takeaway is a great option for a picnic on the ocean shore nearby.

"Issi Fish and Chips" is located in the Njarðvík district, which is effectively part of the Reykjanesbær municipality that includes Keflavik. The easiest way to get here is by rental car. The location is right off the main road (Highway 41) that connects the international airport and the capital, in the Fitjar shopping area.

If you are in the city center or staying at a hotel near the airport, a taxi ride will take just 5–10 minutes. This is a convenient option for those who want a quick bite before flying out or immediately after landing, without wasting time waiting for public transport.

Travelers using public transport can use the local Strætó bus network, which connects various parts of the Reykjanes Peninsula. You will need to find a route that stops near the Fitjar shopping center, from where you can walk to the stand in a couple of minutes.

Although "Issi Fish and Chips" is a modern street food venue, the dish itself has deep roots in the region's culinary culture. Iceland has relied on fishing for centuries, and local cod is considered some of the best in the world thanks to the cold, clean waters of the North Atlantic. It is this access to exceptionally fresh raw ingredients that allowed Icelanders to adopt the British tradition of "fish and chips" and perfect it.

The Issi brand has become a symbol of quality fast food in Iceland. Interestingly, unlike many tourist traps, this place is very popular with locals. This indicates that high cooking standards are maintained here: the fish is not deep-frozen for long periods, and the batter is made using a special recipe that keeps the fillet juicy.

The location in Keflavik (Njarðvík district) is no accident either. This region was historically the gateway to the country and a major fishing hub. Today, the stand continues the tradition of hospitality, offering hearty sailors' food in a convenient format for modern travelers rushing to the airport or exploring the Reykjanes Peninsula.

A visit to "Issi Fish and Chips" usually doesn't take long, as it is a fast-casual establishment. Most tourists spend 30 to 45 minutes here. This is plenty of time to place an order, wait for your freshly cooked meal, and enjoy it at a relaxed pace.

If you plan to get takeaway, the whole process takes about 10–15 minutes, depending on the line. This is an ideal option for a quick stop while traveling around the peninsula or before a flight.

The establishment is open daily, which is very convenient for travelers on any schedule. The doors of "Issi Fish and Chips" are open to visitors all week long.

Opening hours:

• Monday — Sunday: 11:00 – 20:00

Please note that the kitchen closes promptly at 20:00, so we recommend arriving a bit early to ensure you have time to place your order and enjoy your dinner in peace.

The surroundings of Keflavik and Njarðvík are rich in historical monuments and interesting places worth visiting after a hearty lunch. Exploring the Reykjanes Peninsula will allow you to immerse yourself in the atmosphere of rugged Icelandic nature and learn more about the daily life of locals in centuries past.

Below is a table of the nearest attractions located within a few kilometers of "Issi Fish and Chips":