Shopping in Victoria Falls is less about high-end fashion and sprawling department stores and more about discovering the rich artistic heritage of Zimbabwe. The city is a treasure trove for authentic African craftsmanship, offering visitors a chance to purchase high-quality handmade goods directly from the artisans. The atmosphere is generally relaxed, though the open-air markets can be lively and interactive, with vendors eager to showcase their work.
The main retail activity is concentrated within the compact town center, making it easy to explore on foot. One of the most popular and upscale destinations is the Elephant's Walk Shopping and Artist's Village. This complex offers a curated selection of boutique stores and galleries set in a lush garden environment. Here, you can watch artists at work and browse through high-quality jewelry, leather goods, and interior décor items in a hassle-free setting.
For those seeking a more conventional retail experience, the Sawanga Shopping Mall is a modern addition to the town's infrastructure. It houses a large supermarket, banks, a pharmacy, and several clothing stores, making it the go-to spot for travel essentials, groceries, and camping gear. Another notable commercial hub is the Phumula Centre, which offers a mix of travel agencies, casual eateries, and smaller shops.
The true heartbeat of the local shopping scene, however, is found in the Curio Markets. The largest open-air market is located near the entrance to the rainforest, where dozens of stalls display a colorful array of goods. This is the place to engage with local culture, and unlike in the fixed-price boutiques, friendly bargaining is expected and welcomed here. It is an excellent spot to find unique gifts while supporting the local community.
When it comes to souvenirs, Zimbabwe is world-famous for its Shona stone sculpture. These carvings, created from serpentine and soapstone, range from small, portable pieces to monumental works of art. Other popular items include intricate wood carvings of the "Big Five," hand-painted batik fabrics, woven baskets, and jewelry made from copper or seeds. Wire art is also a distinct local craft, with talented artists fashioning complex sculptures of motorcycles and animals entirely out of recycled wire.
Most shops in the town center open around 08:00 or 09:00 AM and close by 17:00 PM, although supermarkets in the malls may stay open later, often until 19:00 or 20:00. While the official currency is the ZiG, the US Dollar (USD) is the de facto currency for tourism and is accepted everywhere. It is highly recommended to carry small denominations of USD cash ($1, $5, $10) for markets and small purchases, as change is often scarce. Credit cards are generally accepted in larger stores, hotels, and the Elephant's Walk complex, but cash is king in the open markets.
Tourists purchasing expensive items may be eligible for a VAT refund upon leaving the country. To take advantage of this, ensure you shop at registered retailers who can provide a tax invoice. You will need to present the goods and the receipts to the customs officials at the airport or border post upon departure to claim the refund, so keep your paperwork organized.