General Shopping Overview
Shopping in Höfn has its own unique characteristics, dictated by the town's size and its distance from Iceland's capital. Don't expect to find large malls or high-fashion boutiques here. The town's retail sphere is focused on practicality and authenticity: you will find shops with high-quality outdoor gear necessary for the harsh climate, as well as cozy shops with items from local artisans. It is a great place to buy genuine souvenirs without the hustle and bustle of the capital.
Shopping Streets and Districts
All commercial life in compact Höfn is concentrated in the town center and the harbor area. A walk along the main street Hafnarbraut and its adjacent alleys will allow you to visit most of the interesting spots in a short time. This is where souvenir shops, small galleries, and clothing outlets are located. The proximity to the port adds atmosphere to your walk: after shopping, you can head straight to the promenade.
Supermarkets and Stores
There are no large shopping and entertainment centers in the traditional sense in Höfn. The main point for purchasing groceries and essential goods is the Nettó supermarket. This is an important location for tourists planning an independent journey along the Ring Road: here you can restock food supplies, buy snacks for the road, and even find basic clothing or household items. The selection is wide enough to satisfy a traveler's needs.
Markets and Crafts
You won't find classic open-air markets in town, but their role is played by craft workshops and souvenir shops operating on a "producer to buyer" principle. Special attention should be paid to the Handraðinn shop (if it's open for the season), where locals sell handmade items. This is a kind of community creativity center where you can find unique things created by the hands of craftswomen from Höfn and the surrounding area, rather than imported from abroad.
What to Bring Back: Souvenirs
The main souvenir from Höfn remains the lopapeysa — the famous wool sweater with its characteristic pattern. Local shops often sell sweaters hand-knitted by residents of the region, which guarantees the highest quality wool. Lava jewelry, fish skin products, and, of course, edible souvenirs like dried fish (harðfiskur), local herb salt, or licorice candy are also popular.
Opening Hours and Payment
When planning your shopping, keep in mind that shops in the provinces close earlier than in Reykjavik. Standard working hours are from 10:00 AM to 6:00 PM on weekdays. On Saturday, the working day is often shortened to 2:00 PM or 4:00 PM, and on Sunday, many non-grocery stores may be closed. Bank cards (Visa, Mastercard) are accepted everywhere in the country, even for small amounts. You will practically not need cash kronur.
Tax Free
As in the rest of the country, a Tax Free system operates in Höfn's stores for foreign tourists. If you make a purchase of more than 12,000 ISK on a single receipt, be sure to ask the seller for a special "Tax Free" form. By filling it out and presenting it along with the goods (unopened) at the refund point at the departure airport, you can get a refund of about 14% of the purchase price.