Poza Rica is a vibrant city in the state of Veracruz, often serving as a strategic stopover for travellers exploring this colourful region of Mexico. As an important industrial and commercial hub, the city possesses a distinct energy and serves as the main gateway to one of the country's most significant archaeological sites — the ancient city of El Tajín.
For tourists, visiting Poza Rica is an opportunity to immerse themselves in an authentic atmosphere and experience local culture without embellishment. Here, travellers will find welcoming restaurants offering traditional cuisine, developed urban infrastructure, and a convenient location, making the city an ideal base for day trips to the region's natural and historical monuments.