Shopping in Lajes is a modest and authentic experience, reflecting the lifestyle of the Brazilian interior. Unlike major metropolitan areas filled with high-end luxury brands and sprawling complexes, the commercial scene here is focused on daily essentials, regional handicrafts, and local delicacies. For tourists, the appeal lies in discovering goods that are deeply connected to the culture of the "Sertão" and the creative spirit of the Potiguar people.
The main commercial activity is concentrated in the city center, particularly along the streets surrounding Praça Monsenhor Vicente. This area serves as the town's open-air shopping hub, where you can find small clothing boutiques, pharmacies, supermarkets, and variety stores. Another significant commercial zone is located along the BR-304 highway, which cuts through the municipality. This stretch is lined with roadside shops and service stations catering to travelers, often selling regional snacks, souvenirs, and automotive supplies.
Travelers should note that Lajes does not have large shopping malls or department store chains. The retail environment is characterized by family-owned businesses and small galleries. If you are looking for extensive shopping sprees or international fashion labels, you would typically need to travel to the state capital, Natal, or the larger regional city of Mossoró. In Lajes, the charm is in the personal service and the small-town atmosphere.
A highlight of the local commerce is the traditional Feira Livre (Open Market). Held weekly, typically on weekends, this market is a vibrant gathering place where farmers from the surrounding rural areas come to sell their produce. It is the best place to find fresh tropical fruits, vegetables, cereals, and household items. Walking through the stalls offers a colorful glimpse into the daily life of the residents and is an excellent opportunity to interact with the local community.
When searching for souvenirs, the best items to bring back are those that represent the regional gastronomy and craftsmanship. Regional food products are highly recommended; look for bottles of manteiga da terra (clarified butter), artisanal cheeses like queijo de coalho, and jars of locally produced honey. Handicrafts are also popular, with many local artisans creating pieces from wood, leather, or fabric that depict the landscapes and folklore of the Rio Grande do Norte hinterland.
Store opening hours in Lajes generally follow the standard Brazilian business schedule. Most shops open around 8:00 AM and close by 6:00 PM on weekdays, with a lunch break often taken between 12:00 PM and 2:00 PM. On Saturdays, shops typically close early, around 12:00 PM or 1:00 PM, and nearly everything remains closed on Sundays, except for essential services like pharmacies and some bakeries. Regarding payment, while larger supermarkets and highway restaurants accept credit and debit cards, smaller vendors in the market and town center often prefer or require cash (Brazilian Reais).
Tax-free shopping or VAT refunds are not available in Lajes. The tax refund system in Brazil is generally limited and not operational in small municipalities. Visitors should expect the price displayed on items to be the final price to pay.