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Benidorm

About

Benidorm is an amazing city of contrasts and a true magnet for tourists from all over the world. Located on the sunny Costa Blanca in Spain, it is famous for its impressive skyscrapers, lively atmosphere, and magnificent beaches. Thanks to its unique microclimate, Benidorm enjoys warm weather almost year-round, making it an ideal holiday destination at any time.

Benidorm. Illustration.
Source: Kupi.com AI

The heart of Benidorm is its famous beaches: Levante and Poniente. Levante Beach is the center of activity, always bustling and full of entertainment, while Poniente offers a quieter and more relaxed atmosphere, perfect for family holidays. Between these two beaches lies the historic city center and the famous Mediterranean Balcony (Balcón del Mediterráneo) viewpoint, which offers breathtaking panoramic views of the sea and the coastline.

Beyond beach holidays, Benidorm offers plenty of other activities. The city is known for its vibrant nightlife with numerous bars, clubs, and restaurants to suit every taste. Adventure seekers will appreciate the water sports opportunities, while families with children will love theme parks like Terra Mítica and Aqualandia. Benidorm is a city that never lets you get bored and will leave you with vivid memories of your journey.

Discover Benidorm—a city where modern architecture blends harmoniously with natural beauty, and energy and fun are always in the air. It's a place you'll want to return to again and again!

You can find more interesting facts on the Benidorm city history page.

Weather Overview

The weather in Benidorm is characterized by mildness and an abundance of sunny days year-round, making it attractive to tourists at any time. Summers are typically hot and very dry: the average temperature in July and August hovers around 26°C, with maximums often exceeding 30°C. Rain is very rare in the summer months; for example, in July, precipitation levels drop to near zero. Winters in Benidorm are mild, with an average January temperature around 10°C and also very little rainfall (about 1-2 mm per month). Spring and autumn months offer comfortable temperatures and plenty of sunshine, though March, April, and September might see more rainy days compared to other seasons. Overall, Benidorm features hot, predominantly dry summers and mild winters with low rainfall. For a more detailed look at the weather conditions by month, you can visit the Benidorm Climate page.

Average monthly temperature

Average monthly precipitation

Interesting Facts

In addition to its famous beaches and vibrant nightlife, Benidorm hides many curious stories and little-known details. This city, often called the "Manhattan of Spain," is full of surprises that can amaze even the most seasoned traveler.

  • In the 1950s, Benidorm became the first city in Spain to officially allow bikinis on beaches. This bold decision for the time was made by Mayor Pedro Zaragoza, who personally convinced Franco that it was necessary to attract foreign tourists.

  • The famous Benidorm Cross, which crowns the Sierra Helada mountain, was installed not only as a symbol of faith but also, according to one version, to "redeem" the city from the "sinfulness" associated with the influx of tourists and the bikini permit.

  • Benidorm Island, visible from the coast, is often called "Peacock Island" by locals because of the peacocks that live there. There is a legend that the island is a piece of Mount Puig Campana that the giant Roland threw into the sea to prolong the daylight for his dying lover.

  • Benidorm holds one of the leading positions in the world for the number of skyscrapers per capita. This "vertical" growth has been a deliberate city policy since the 1950s, aimed at preserving green areas and beaches by concentrating construction upwards rather than outwards.

Benidorm Cross. Illustration.
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How to Get There

Benidorm is one of the most popular resorts in the Mediterranean, and getting there is quite easy thanks to the region's well-developed transport infrastructure. Most tourists arrive via international airports in neighboring cities, as Benidorm itself does not have its own airport. You can find all the details and plan your route by visiting the all ways to get to the city page.

The most convenient and closest option is Alicante–Elche Airport (IATA: ALC). It is located in Alicante, about 48 km from Benidorm. This major international hub receives many flights from various countries. The travel time from the airport to the resort by taxi or transfer usually takes about 45–50 minutes. There is also a regular bus service that will take you to your destination in about an hour.

An alternative is Valencia Airport (IATA: VLC), located in the city of Valencia, approximately 110 km from Benidorm. This is a popular choice for those who want to combine a beach holiday with a visit to Valencia. The drive from this airport takes about 1.5 hours. Getting there by public transport is slightly more complicated and usually requires a transfer to a bus or train.

For your convenience, here is summary information on the main airports:

AirportPassenger trafficDistance
Alicante-Elche Airport18.4 mln48 km
Valencia Airport9.9 mln110 km
Corvera International907 668120 km
Ibiza Airport9.1 mln135 km
Castellon Airport280 000186 km

Regarding rail connections, it is important to note that Benidorm itself does not have a long-distance train station (only the TRAM light rail/tram runs along the coast). The nearest major railway hub is Alicante Railway Station, located in the city of Alicante, about 39 km from the resort. High-speed AVE trains from Madrid and other major Spanish cities arrive here. From Alicante station, you can easily reach Benidorm by tram (Line L1) or bus.

Another option for travelers is Valencia Station in Valencia, which is 105 km away. This is a large transport hub convenient for those planning complex routes across the country. From there, you can reach Benidorm by ALSA bus; the journey takes about 2 hours.

Below is information about the nearest railway stations:

StationPassenger trafficDistance
Alicante Railway Station3.8 mln39 km
Valencia Railway Station14 mln105 km
Albacete Railway Station915 608158 km
Castellón de la Plana Railway Station2.5 mln161 km
Teruel Railway Station166 000217 km

Main Attractions

Benidorm is not just about magnificent beaches and modern skyscrapers; it also boasts many fascinating sites that will make your holiday unforgettable. The city offers entertainment for everyone, from historic corners to thrilling theme parks.

One of the most iconic attractions is the Castel Viewpoint – Mediterranean Balcony. Perched on a rocky headland separating Levante and Poniente beaches, this site was once home to an ancient fortress. Today, it is a favorite spot for walks, offering stunning panoramic views of the endless sea, the city skyline, and Benidorm Island. It is especially beautiful at sunset when the sky turns warm hues.

Castell Viewpoint – Balcony of the Mediterranean. Illustration.
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When talking about Benidorm, it's impossible not to mention the famous Levante Beach. This is the heart of resort life, stretching over two kilometers and offering golden sand and clear waters. The beach is excellently equipped with numerous cafes, bars, and restaurants, as well as water sports facilities. Levante attracts tourists with its lively atmosphere and is an ideal spot for both active recreation and relaxed sunbathing.

Levante Beach. Illustration.
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For a family day out and nature lovers, Terra Natura is an excellent choice. This unique next-generation zoo offers immersion into the natural habitats of animals from different continents: Europe, Asia, and America. There are no traditional cages here; the barriers between visitors and animals are designed to be as invisible as possible. The park also offers educational programs and shows, making the visit both exciting and informative.

Terra Natura. Illustration.
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Traveler photos:

Another must-visit spot, especially if you are traveling with children, is Mundomar. This marine and exotic animal park offers unforgettable experiences interacting with dolphins, sea lions, parrots, and other amazing creatures. Spectacular shows, the chance to swim with dolphins, and beautiful green areas make Mundomar one of the most popular amusement parks in Benidorm.

Mundomar. Illustration.
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Traveler photos:

In addition to these gems, Benidorm and its surroundings offer many other interesting places, including theme parks, historical monuments like Guadalest Castle, and picturesque natural spots. Everyone will find something here to make their trip to Benidorm truly bright and fulfilling.

Local Cuisine

The cuisine of Benidorm is a bright reflection of the Mediterranean traditions of Spain, with a special emphasis on seafood and rice, typical of the Valencian region. Here, you can expect the freshest seafood, fragrant vegetables, and, of course, famous Spanish delicacies. The city's gastronomic scene is diverse, offering both authentic local dishes and international cuisine to suit any palate.

When in Benidorm, be sure to try the traditional rice dishes. Arroz a banda—rice cooked in a rich fish stock and served separately from the fish used to make the broth—is a true gem of local cuisine. Of course, one cannot overlook paella, especially its seafood variations (paella de marisco). Another iconic dish of the region is caldero, a thick and aromatic fish stew with potatoes that is both warming and delicious.

As for drinks, the refreshing horchata (horchata de chufa) is worth noting—a sweet drink made from tiger nuts, perfect for a hot day. Wine lovers will enjoy the local Valencian wines, both white and red. And, of course, no Spanish dinner is complete without a glass of cool sangria, which is particularly popular during the summer months.

The dining culture in Benidorm is multifaceted. Locals and tourists love spending time in tapas bars, especially in the Old Town, where you can sample many small snacks with a glass of wine or beer. Numerous restaurants offer both "menú del día" set lunches at affordable prices and exquisite dinners. Along the beaches, you'll find chiringuitos—beach cafes where it’s pleasant to enjoy fresh seafood with a view of the sea. For those who want to experience local produce, the city markets are well worth a visit.

Benidorm's gastronomic scene isn't limited to main courses. This region of Spain is famous for its sweets, especially almond products and, of course, chocolate. If you have a sweet tooth, don't miss the chance to visit the Chocolate Museum, where you can learn about the history of this treat and taste various types. Overall, Benidorm's cuisine is a blend of tradition, fresh ingredients, and variety that makes every meal a small celebration.

Chocolate Museum. Illustration.
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Traveler photos:

Travel Tips

Planning a trip to sunny Benidorm? To ensure your journey goes smoothly and leaves only the best impressions, we have prepared some practical tips to help you navigate this lively resort city in Spain.

  1. Clothing and Essentials by Season: The climate in Benidorm is Mediterranean. In summer, you will need light clothing, swimwear, a hat, sunglasses, and high-SPF sunscreen. In spring and autumn, bring a light jacket or sweater for evening walks. Winters are mild, but a warm jacket won't hurt. It is crucial to bring comfortable shoes, as you will likely want to walk a lot along the promenades and explore the Old Town. Don't forget an adapter for your electronics (Spain uses Type F sockets).

  2. Getting Around: Local buses are a convenient way to get around Benidorm and its outskirts; the route network is well-developed. The tram-train (TRAM Metropolitano de Alicante) is also popular, connecting Benidorm with Alicante and other coastal towns. Taxis are easy to find, and mobile apps are also available. Renting a car makes sense if you plan to explore the Costa Blanca region, but keep in mind that parking in the center of Benidorm, especially during high season, can be problematic and expensive.

  3. Financial Matters: The official currency in Spain, and thus in Benidorm, is the Euro (EUR). You can exchange currency at banks or exchange offices ("cambio"), though rates at airports or hotels are often less favorable. Bank cards (Visa, Mastercard) are accepted almost everywhere; American Express is less common. We recommend notifying your bank of your trip in advance. ATMs ("cajeros automáticos") are widely available. Tipping is not strictly mandatory but is always appreciated for good service; in restaurants, it is customary to leave about 5-10% of the bill or simply round it up.

  4. Health and Safety: Pharmacies ("farmacias") are easily recognized by their distinctive green cross; information on 24-hour on-duty pharmacies ("farmacia de guardia") is usually available at hotels or online. It is highly recommended to take out travel medical insurance before your trip. Benidorm is generally considered safe, but beware of pickpockets in crowded areas like beaches, markets, and popular nightlife spots. Try to avoid poorly lit and deserted streets after dark.

  5. Language and Communication: The official language is Spanish. In the tourist areas of Benidorm, including hotels, restaurants, and shops, many staff members speak English. Nevertheless, knowing a few basic Spanish phrases like "Hola" (Hello), "Adiós" (Goodbye), "Por favor" (Please), "Gracias" (Thank you), "Sí" (Yes), "No" (No), and "¿Cuánto cuesta?" (How much does it cost?) will be very useful and appreciated by locals. A local SIM card for mobile data and calls can be purchased at operator stores (e.g., Movistar, Vodafone, Orange). Wi-Fi is widely available in hotels, cafes, and some public areas.

  6. Local Etiquette and Customs: Spanish people are open and friendly. "Hola" is a universal greeting. Handshakes are common when meeting, while well-acquainted people typically exchange two kisses on the cheeks (starting with the left). Behave respectfully in public places, although the atmosphere in Benidorm is quite relaxed. Note that lunch in Spain usually takes place between 2:00 PM and 4:00 PM, and dinner starts quite late, often after 9:00 PM. Some small, non-tourist shops may close for a siesta in the middle of the day.

  7. What to Avoid: Do not leave valuables unattended on the beach or in your car. Avoid participating in shady street gambling games. While Benidorm is famous for its nightlife, excessive alcohol consumption leading to public disorder can cause problems. Also, remember that photographing people without their explicit consent is considered impolite.

  8. An Extra Tip from Us: Don't limit yourself to just Levante and Poniente beaches! Make sure to find time to explore Benidorm's Old Town (Casco Antiguo) with its narrow streets, tapas bars, and the San Jaime church. For spectacular panoramic views of the city and coast, head up to the "Mediterranean Balcony" (Balcón del Mediterráneo) viewpoint—it is especially beautiful at sunset.

We hope these simple tips help you better prepare for your trip and fully enjoy everything that hospitable Benidorm has to offer. We wish you an unforgettable and vibrant journey!

Entertainment & Nightlife

Benidorm is rightfully famous for its vibrant and diverse nightlife, offering entertainment for every taste and budget. When the sun sets behind the horizon, the city transforms, and its streets fill with music, laughter, and the anticipation of fun. Everyone will find something to their liking here, from quiet bars with live music to boisterous nightclubs that stay open until dawn.

The main nightlife hubs are concentrated in several areas. The most famous is perhaps the so-called "English Quarter" (English Square and the surrounding streets in the Levante Beach area). This area boasts a huge concentration of pubs, karaoke bars, tribute shows, and nightclubs, catering mainly to British tourists but attracting an international crowd as well. The atmosphere here is always lively and loud. Another popular area is the Old Town (Casco Antiguo), where you can find more authentic Spanish tapas bars, wine cellars, and small cozy venues with live music, offering a calmer but equally interesting experience. Along the promenades of Levante and Poniente beaches, there are also many bars and restaurants where you can enjoy a cocktail with a sea view.

The style of venues in Benidorm varies from relaxed beach bars with almost no dress code to more elegant clubs and lounges where specific clothing rules (usually smart casual) may apply. Most bars start coming to life in the evening, around 8:00 PM - 9:00 PM, while nightclubs usually open their doors after midnight and operate until 6:00 AM - 7:00 AM. The crowd is very diverse—from young people to families and retirees—everyone finds entertainment to their liking.

Among the many nightlife spots in Benidorm, several are particularly popular. Fans of dancing until morning might enjoy Insomnia club, known for its high-energy parties. If you prefer a Wild West atmosphere and live music, check out the Western Saloon. For those looking for a more sophisticated evening with dinner and an impressive show, Benidorm Palace is an excellent choice, offering world-class cabaret performances.

Insomnia

When planning a night out, it's best to arrive at popular areas after 10:00 PM when the atmosphere starts to heat up. Average drink prices vary: beer in a pub can cost from 2-3 euros, and cocktails in clubs from 7-10 euros. Entry to some nightclubs may require a fee, especially for famous DJ sets or special events. The most convenient way to get around at night is by taxi, which can easily be found at designated ranks or called by phone. Many hotels can also help with booking a taxi.

Western Saloon. Illustration.
Source: Kupi.com AI

Traveler photos:

Regarding safety, Benidorm is generally considered a safe city for tourists. However, as with any popular resort destination, usual precautions should be taken at night: keep an eye on your belongings, avoid poorly lit and deserted streets (especially if alone), and drink responsibly. The main tourist zones are well-patrolled. For taxis, it is better to use official services or apps.

Benidorm Palace. Illustration.
Source: Kupi.com AI

Traveler photos:

During the day, Benidorm also offers plenty of entertainment. You can visit theme parks such as Terra Natura or the marine animal park Mundomar, spend time at the Aqua Natura water park, or explore interesting museums like the Chocolate Museum. History buffs and those who love beautiful views will appreciate the Castel Viewpoint – Mediterranean Balcony.

Regardless of your preferences, Benidorm guarantees vivid impressions and unforgettable evenings full of fun and Spanish hospitality. Enjoy every moment of your holiday in this sunny city!

Parks & Museums

Benidorm is about more than just famous beaches and a bustling nightlife. The city and its surroundings offer many opportunities for those seeking a quiet escape into nature or wishing to connect with local culture and history through fascinating museums and iconic sites.

Among the city's green oases, Elche Park (Parc d'Elx) stands out, located at the start of Poniente Beach. It is a lovely place for a leisurely stroll in the shade of palm trees, where you can rest on a bench, watch the pigeons, and enjoy the sea breeze. Near Benidorm lies the impressive Serra Gelada Natural Park, offering hiking trails with stunning views of the sea and cliffs. It also features attractions like the historic Albir Lighthouse and the famous Benidorm Cross, which offers a panorama of the entire city.

Another gem of the region is the Peñón de Ifach Natural Park, dominated by a massive rock jutting into the sea. This place is ideal for hiking and nature enthusiasts, offering trails of varying difficulty and the chance to see unique flora and fauna while enjoying spectacular views from the summit.

Peñón de Ifach Natural Park. Illustration.
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Traveler photos:

For cultural enrichment, Benidorm and its vicinity offer several interesting museums. If you are traveling with children or simply love sweets, be sure to visit the Chocolate Museum in the neighboring town of Villajoyosa. Here you can learn about the history of chocolate production and, of course, taste the products.

Chocolate Museum. Illustration.
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Traveler photos:

Those interested in technology and history will find the Museum of Historical Vehicles in the Guadalest Valley fascinating, as it houses an impressive collection of vintage cars and motorcycles. To dive deeper into the region's history and archaeology, visit Vilamuseu in Villajoyosa—a modern interactive museum telling the story of the Costa Blanca’s rich past.

Guadalest Valley Museum of Historic Vehicles. Illustration.
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Traveler photos:

A landmark historical and architectural site in Benidorm itself is the Castel Viewpoint – Mediterranean Balcony. Once the site of a fortress, it now attracts tourists with stunning panoramic views of Levante and Poniente beaches and serves as the heart of the Old Town. Nearby is the church square of San Jaime and Santa Ana.

Castell Viewpoint – Balcony of the Mediterranean. Illustration.
Source: Kupi.com AI

Traveler photos:

For a family holiday combining nature and culture, the Terra Natura zoo and nature park is a great fit, where you can see animals from all over the world in settings close to their natural habitats. The marine animal park Mundomar is also popular.

Terra Natura. Illustration.
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Traveler photos:

If you are looking for lesser-known but charming spots, explore small coves like Cala Tio Ximo, perfect for a secluded break and snorkeling. It is also worth checking out the numerous walking trails in the area, which reveal a completely different Benidorm, far from the city bustle.

Getting Around

Getting around Benidorm and its surroundings is quite convenient thanks to a well-developed public transport system. The main mode of transport within the city is the city bus (operated by Avanza, formerly known as Llorente Bus). They run on numerous routes, connecting various city districts, beaches, tourist attractions, and shopping centers. The buses are modern, air-conditioned, and generally run with good frequency, especially during the day.

For trips along the Costa Blanca coastline, such as to Alicante, Altea, Calpe, or Denia, the TRAM Metropolitano de Alicante light rail is very popular. Line L1 passes through Benidorm, connecting it to Alicante, while Line L9 goes north towards Denia (sometimes requiring a transfer). This is not only a convenient but also a very scenic way to travel, as part of the route runs along the sea. The TRAM station in Benidorm is located a bit away from the main beach areas, but it is easily accessible by city bus or taxi.

Regarding fares and payment, a single ticket for the city bus can be purchased directly from the driver upon boarding. The cost is approximately €1.50 - €1.60. If you plan to use buses frequently, it is more economical to purchase a rechargeable travel card (such as "Bono Bus" or similar tourist cards), which allows for significant savings on each trip. These cards can be bought and topped up at tobacco shops ("estancos") or specialized sales points. TRAM tickets are purchased from machines at stations or at ticket offices (if available and open). The cost depends on the zones traveled. It is important to validate your TRAM ticket before boarding at the special machines on the platform.

Practical tips for tourists: Buses usually start running early in the morning (around 7:00 AM) and finish late in the evening (some routes run until midnight or later, especially in the summer season). Timetables can be found at stops or on the transport company's website. The TRAM runs on a strict schedule, which is also available at stations and online. During peak hours, transport can be crowded. Be sure to keep your ticket until the end of your journey, as inspections by controllers are possible.

In addition to public transport, taxis are always available in Benidorm. They can be found at designated ranks, called by phone, or through mobile apps. This is a more expensive but comfortable way to travel, especially for airport trips or when carrying heavy luggage. Bicycle rentals are also popular in the city—an excellent option for leisurely rides along the promenades and exploring the surroundings. Car-sharing services are less common than in major metropolises, but car rentals are available at many points if you plan longer trips around the region.

Accommodation

In Benidorm, travelers can expect a wide range of accommodation options to suit every taste and budget. From budget-friendly hostels and cozy guesthouses to comfortable mid-range hotels, luxury full-service resorts, and modern self-catering apartments—everyone will find the right choice for an unforgettable holiday in Spain.

The areas adjacent to the famous Levante and Poniente beaches are particularly popular with tourists. Staying here provides easy access to the sea, numerous restaurants, bars, and major tourist routes. The Old Town (Casco Antiguo) is also an attractive place to stay, with its charming narrow streets and a more authentic atmosphere, offering small boutique hotels and apartments. The Rincón de Loix area, known for its lively nightlife, and the quieter La Cala also offer a good selection of housing, often with beautiful sea views.

Among the many options, Benidorm offers hotels for all preferences. For example, for a comfortable family or romantic holiday, you might consider the Hotel Helios Benidorm, which is valued for its location and quality service. Another popular choice, especially for families, is the Suitopía Sol y Mar Suites Hotel, which offers spacious suites and a variety of amenities for children and adults. Renting an apartment is also a great solution, especially for long stays or group travel, providing more space and a homey feel.

Hotel Helios Benidorm. Illustration.
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Traveler photos:

To guarantee the best choice and the most favorable prices, especially during the peak tourist season (summer months, as well as Easter and Christmas holidays), it is strongly recommended to book accommodation in advance. The price range in Benidorm is quite broad: from budget options in hostels and inexpensive hotels to luxury rooms in high-end resorts. Generally, you can categorize options into budget, mid-range, and luxury. Most hotels and apartments are conveniently booked through popular international online platforms or directly on official hotel websites, where you can sometimes find exclusive offers.

Nearby Cities

For those who want to explore the surrounding area, Benidorm serves as an excellent starting point for day trips to several interesting nearby locations:

Among them is Alicante, a vibrant port city with a rich history. Here you can climb up to the majestic Santa Barbara Castle for breathtaking views of the coast, stroll along the famous mosaic-patterned Explanada de España, and explore the charming old town. Equally attractive is Gandia, known for its impressive Ducal Palace of the Borgias and beautiful sandy beaches. It’s a great place for those looking to combine a cultural holiday with relaxation by the sea.

Nature and history lovers should consider Denia. This coastal town is famous for its ancient castle overlooking the port, from where ferries depart for the Balearic Islands. Denia is also the gateway to the Montgó Natural Park, which offers excellent hiking opportunities.

CityPopulationDistance
La Nucia18 6248 km
Villajoyosa34 82810 km
Altea23 01010 km
Calpe24 09619 km
Benissa11 87125 km

These nearby destinations provide a glimpse into the diverse culture and landscapes of the region, perfectly complementing your stay in Benidorm.

Shopping & Souvenirs

Benidorm offers its visitors a variety of shopping opportunities, from colorful souvenir shops to modern shopping centers. Although the city is not a recognized fashion capital, you can find everything you need for a comfortable holiday here, as well as take home pleasant memories and gifts. Beachwear, summer clothing, leather goods, and, of course, traditional Spanish souvenirs are particularly popular.

The main shopping areas in Benidorm are concentrated in several districts. The Old Town (Casco Antiguo) charms with narrow streets lined with small boutiques, craft workshops, and shops selling leather goods and jewelry. Here you can find unique items and experience an authentic atmosphere. Take a stroll along Avenida del Mediterráneo, the main artery running parallel to Levante Beach, which is home to many clothing, shoe, perfume, and electronics stores. Bustling trade also takes place in the Rincón de Loix area, especially around the "English Square," where many shops cater specifically to tourists.

For those who prefer shopping under one roof, there are large shopping centers on the outskirts of Benidorm. The most significant is the La Marina Shopping Center (Centro Comercial La Marina), located a few kilometers from the city. It features famous Spanish and international brands of clothing, shoes, accessories, and home goods, as well as a large hypermarket, restaurants, a cinema, and entertainment zones. You can get there by bus or taxi. Within the city, there are also retail points like the Benidorm Shopping Center.

La Marina Shopping Centre. Illustration.
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Traveler photos:

Markets are an essential part of the Benidorm shopping scene. Mercado Municipal (Central Indoor Market) is a great place to buy fresh fruit, vegetables, seafood, meat, cheese, and other local delicacies. Additionally, the city regularly hosts outdoor markets (mercadillos). The most famous are the market in the Foietes district (Wednesday and Sunday mornings), where you can find clothes, shoes, bags, and souvenirs at attractive prices, and the El Pueblo market in Rincón de Loix (also Wednesday and Sunday mornings), offering a similar range.

As souvenirs from Benidorm and Spain, tourists often bring back traditional ceramics (colorful plates, vases), high-quality leather goods (bags, wallets, shoes), fans, and items with flamenco symbols. Gastronomic souvenirs are also popular: famous Spanish turrón (especially from the Alicante region), olive oil, local wines and liqueurs, and jamón. Of course, don't forget beach accessories and fun trinkets featuring Benidorm branding.

Shops in Benidorm typically operate from Monday to Saturday. Small private shops, especially in the Old Town, may close for siesta (approximately from 2:00 PM to 5:00 PM). Large stores and shopping centers generally open without a break from 10:00 AM to 9:00 PM or 10:00 PM. During the tourist season, many shops in popular zones are also open on Sundays. You can pay almost everywhere with cash (Euros) or bank cards like Visa and Mastercard.

Non-EU residents can take advantage of the Tax Free system to reclaim VAT (IVA) on purchases above a set minimum. To do this, you must request a special Tax Free check at the shop and present it along with the goods at customs at the airport when leaving the EU.

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