Lincoln Plaza

Lincoln Plaza is one of the largest and busiest open-air shopping centers in the city of Worcester, located in the USA. It is a classic American strip mall that brings together popular retail giants and specialty stores under one roof. The center covers a significant area and is divided into two main shopping zones, offering visitors a convenient format for family shopping.

It features well-known brands such as Target, Lowe's, and Michaels, making it a one-stop destination for everything from groceries and electronics to home goods and hobby supplies. The plaza's significance is highlighted by its high rating and popularity among local residents, who value Lincoln Plaza for its wide selection of products and its convenient location near major highways.

The history and continuous development of the site give it a special atmosphere: the center successfully adapts to modern trends, attracting new tenants like TJ Maxx and HomeGoods. Whether you are looking for the latest fashion or planning a major renovation, this shopping destination is an excellent starting point for your shopping in Massachusetts.

To plan your visit to the shopping center, you can use official resources. While a direct contact phone number is not listed in open sources, basic information is available via the Google Business profile.

At Lincoln Plaza, visitors can enjoy a classic American big-box shopping experience. The main activity here is exploring the vast selection of major retailers. You can head to Target for everyday essentials, find unique crafting materials at Michaels, or pick out tools and garden supplies at Lowe's. For bargain hunters and fashion enthusiasts, TJ Maxx and HomeGoods offer designer pieces and home decor at attractive prices.

One of the architectural features of the complex is its unusual two-level structure in the western part, necessitated by the local terrain. Strolling between the pavilions, you can see how the history of the old shopping center blends with modern updates. Although the legendary cinemas are a thing of the past, today the plaza is designed for maximum customer comfort: wide walkways and well-planned access zones make moving between stores easy, even with large shopping carts.

In addition to regular shopping, Lincoln Plaza often hosts seasonal sales and holiday promotions that attract many discount hunters. It is the perfect place to combine practical errands with a pleasant walk, refresh your wardrobe, or find inspiration for home styling in one of the specialized decor departments.

Lincoln Plaza is conveniently located at 525 Lincoln St, making it easily accessible for both locals and travelers. The center is situated in close proximity to major thoroughfares — interstates I-290 and I-190. If you are arriving by car, it is easiest to take the Lincoln St (Route 70) exit from I-290; the complex, with its ample parking, will be visible right off the road.

For those who prefer public transport, WRTA (Worcester Regional Transit Authority) bus routes are available. Bus numbers 1, 8, and 31 stop near the shopping center. The stop is located on Lincoln Plaza Rd, just a few steps from the stores.

If you are in downtown Worcester, a taxi ride will take only about 10 minutes. Walking is also possible and takes between 20 to 30 minutes; however, due to the volume of purchases and the distances between pavilions, most visitors opt for transport. Worcester Regional Airport (ORH) is about a 15-minute drive from the site.

The history of Lincoln Plaza dates back to the early 1960s. The east wing of the complex was built between 1960 and 1962, opening its doors to the first customers of a popular supermarket at the time, Stop & Shop, and a large department store. In 1967, Lincoln Plaza Cinemas opened here, serving as a cultural hub for residents for nearly thirty years until its closure in 1996.

The 1990s were a period of transformation: many legacy tenants vacated their spaces, and the western portion of the shopping rows underwent partial demolition at the turn of the century. However, in the early 2000s, the site received a "second wind." A new, modern building for Stop & Shop was constructed in a contemporary architectural style, marking a large-scale renovation of the entire center.

In recent years, the face of Lincoln Plaza has continued to change. In 2021, popular retailers TJ Maxx and HomeGoods moved here, taking over spaces after the nearby Greendale Mall closed. Although the legendary anchor tenant Stop & Shop ceased operations at this location in October 2024, the center remains a key commercial hub for the city of Worcester, adapting to the needs of new generations of shoppers.

If you are just stopping by for one specific store or the supermarket, one hour should be quite enough. However, Lincoln Plaza encourages a more relaxed pace, as it houses many large chain outlets with extensive inventories.

If your plans include a full shopping spree visiting giants like Target, Lowe's, and TJ Maxx, it is recommended to set aside 2 to 4 hours for your visit. This will give you enough time to browse the home goods departments, try on clothes, and pick out essentials for your creative projects. The large area and convenient parking make it easy to move between stores throughout the entire morning or afternoon.

The Lincoln Plaza shopping center follows a consistent schedule, convenient for both early birds and those who prefer to visit after work. From Monday to Sunday, the complex is open from 7:00 AM to 10:00 PM.

Please note that individual major tenants, such as Target or Lowe's, may have their own operating hours, which sometimes differ slightly from the center's general schedule. It is recommended to check the exact opening hours of specific stores on their official websites immediately before your trip.

After a successful shopping trip at Lincoln Plaza, it is worth exploring the cultural and historical treasures of Worcester. The area surrounding the shopping center offers a surprising variety: from grand architectural monuments to cozy historic estates.

Visiting nearby sites will allow you to deeper experience the atmosphere of Massachusetts and its rich heritage. Below are some interesting locations situated within a few kilometers of the shopping center.