Shopping in Rustaq is a journey through time that is fundamentally different from trips to the shiny shopping centers of global metropolises. The city is not famous for fashion boutiques or huge malls; its main value is authenticity and loyalty to tradition. Here, tourists can touch the real culture of trade characteristic of the Arabian Peninsula, where the buying process is inextricably linked with communication, and goods are often handmade by local craftsmen.
Main shopping areas and streets are primarily concentrated in the historical city center, near the famous fort. The main shopping arteries come to life towards evening. Walking along these streets, you will find many small shops selling everything necessary: from fabrics and clothing to household utensils and spices. It is an ideal place for a leisurely stroll where you can observe the daily life of the citizens.
Regarding shopping centers, Rustaq does not have the giant malls with entertainment common in the capital. The main places for buying groceries and essentials are chain hypermarkets, such as Lulu Hypermarket. Here you can find a familiar range of goods, ATMs, and currency exchange points. For more large-scale modern shopping, locals usually head to other parts of Oman, specifically to Muscat or Sohar, which are not too far away.
The true heart of local trade is the markets (souqs). The most famous is the Old Rustaq Souq, located next to the fortress. This is a must-visit place, especially early on Friday mornings when a traditional auction takes place. Farmers from across the region bring livestock, fresh vegetables, and dates here. The atmosphere of the Friday market is unique: noisy bargaining, the scent of spices, and the chance to see rare goods like antique rifles or copper coffee pots make it a living open-air museum.
When choosing souvenirs, pay attention to what this specific region is famous for. Rustaq is considered one of the best places in the country to buy Omani halwa. Local masters prepare it according to ancient recipes with the addition of saffron, cardamom, and rose water; fresh and warm halwa can be bought directly from the stalls at the market. The city is also known for its high-quality mountain honey collected in the surrounding gorges. For craft lovers, a traditional khanjar dagger or items made of silver and ceramics created by local artisans make excellent gifts.
Opening hours of shops in Rustaq follow a traditional schedule. Most private shops open around 8:00 or 9:00 AM, work until 1:00 PM, and then close for a long afternoon break (siesta). Trade resumes after 4:30–5:00 PM and continues until 10:00 PM. Large supermarkets usually work without breaks from morning until late evening. On Friday mornings, shops may be closed during prayer time (from 11:30 AM to 1:00 PM).
Speaking of payment, it is important to remember that Rustaq is a city with traditional ways. While supermarkets and hotels accept bank cards without problems, cash reigns supreme in the market and in small souvenir shops. Be sure to have Omani Rials with you, preferably in small denominations, to make it easier to pay and haggle with vendors.
The Tax Free system (VAT refund) exists in Oman, as a 5% VAT has been introduced in the country. Tourists can reclaim the tax when departing from international airports, provided they have made purchases at participating shops for an amount not less than a specified minimum (usually 25 OMR). However, in the small traditional shops of Rustaq, this system generally does not work, so you should only count on a tax refund for purchases in large chain stores if they provide the corresponding receipts.