Shopping:
Shopping in Zadar offers a delightful mix of modern retail experiences and traditional Dalmatian charm. While the city may not be a massive fashion metropolis, it provides excellent opportunities to find high-quality local products, international brands, and unique artisanal crafts. Whether you are looking for the latest summer fashion or authentic regional delicacies to take home, the city's diverse shopping scene caters to every taste and budget.
The heart of the shopping action in the historic center is undoubtedly Kalelarga (Široka ulica), the city's main street. Walking down this beloved promenade and exploring the surrounding labyrinth of narrow alleys, you will discover a variety of boutique stores, shoe shops, and jewelry parlors. This area is particularly good for finding Italian-influenced fashion and handcrafted accessories. The atmosphere here is relaxed, allowing you to browse at a leisurely pace while admiring the ancient architecture that frames the shop windows.
For those who prefer a comprehensive modern shopping experience with a wide range of international brands under one roof, Supernova Zadar is the premier destination. Located just a short drive from the city center, this is the largest shopping park in the region, featuring dozens of fashion retailers, electronics stores, and a food court. It is the go-to spot for serious retail therapy and offers ample parking for visitors.
Closer to the Old Town, in the Relja district, you can visit City Galleria. This complex serves as a convenient urban hub that combines a shopping mall with a cinema and a daily market area. It is a popular meeting place for locals and offers a good selection of clothing stores, drugstores, and cafes, making it a practical stop for everyday needs or a quick shopping spree without leaving the city limits.
No shopping trip to Zadar is complete without visiting the bustling Zadar Market. While primarily known for its fresh food, this vibrant open-air market is also an excellent place to find edible souvenirs. Here, you can purchase bottles of homemade olive oil, dried figs, honey, and the famous Pag cheese directly from local producers. The market captures the authentic spirit of the city and offers a sensory experience that supermarkets simply cannot match.
When it comes to souvenirs, Zadar has several signature items that make for perfect gifts. The most iconic is undoubtedly Maraschino, a sweet liqueur made from the indigenous Marasca cherry, which has been produced in the city for centuries. Other popular keepsakes include replicas of ancient glass from the Museum of Ancient Glass, lavender products, and intricate handmade lace from the nearby island of Pag. These items reflect the rich history and natural bounty of the Dalmatian coast.
Most shops in the city center are typically open from 9:00 AM to 9:00 PM during the summer season. However, smaller boutiques may take a midday break (siesta) in the afternoon. Shopping malls usually operate from 9:00 AM to 9:00 PM or 10:00 PM. It is important to note that Sunday working hours can be restricted due to national regulations, so it is advisable to check ahead if you plan to shop on that day. The official currency is the Euro (EUR). Credit and debit cards are widely accepted in malls and most shops, but it is essential to carry cash for open-air markets and smaller souvenir stalls.
For visitors residing outside the European Union, a Value Added Tax (VAT) refund is available for purchases exceeding a certain amount, typically around 74 EUR, on a single receipt. Look for stores displaying the "Tax-Free" signage and ask for a refund form at the checkout. You will need to present your passport and the goods to customs officials upon leaving the EU to claim your refund.