Shopping in Paros is a delightful experience that combines retail therapy with the charm of island life. Unlike large commercial hubs, the city offers a more intimate and curated shopping scene, characterized by stylish boutiques, traditional craft workshops, and family-run stores. Visitors will find a wonderful mix of high-end fashion, local art, and traditional Greek products, all hidden within the picturesque whitewashed alleys of the main settlements.
The two primary destinations for shopping are Parikia and Naoussa. In Parikia, the main activity is centered around the traditional "Market Street" (Agora), a pedestrian-friendly lane that winds from the port into the heart of the Old Town. This bustling thoroughfare is lined with shops selling everything from leather sandals to handmade jewelry. Naoussa, on the other hand, offers a more upscale vibe. Its narrow, cobblestone streets are packed with chic designer boutiques, concept stores, and art galleries that cater to a sophisticated crowd, making it the perfect place to find unique summer fashion and accessories.
Travelers accustomed to massive department stores should note that Paros does not have large shopping malls. The island preserves its traditional architectural character, so commercial activity is housed in small, independent buildings rather than sprawling complexes. This absence of large-scale malls adds to the authentic atmosphere, allowing visitors to discover one-of-a-kind items in a more personal setting.
While there are no large organized flea markets in the city, the shopping streets themselves function as vibrant open-air marketplaces. For those interested in local flavors, small grocery stores and delis scattered throughout the towns act as food markets, offering fresh island produce. In the mornings, you can often find fishermen selling their catch of the day directly from their boats at the harbors, providing a glimpse into the local way of life even if you are not looking to buy fresh fish.
When it comes to souvenirs, Paros offers excellent options that go beyond standard trinkets. Given the island's history, items made from Parian marble—such as small statues, mortars, or coasters—are timeless keepsakes. Handmade ceramics and silver jewelry are also very popular. Foodies should look for local specialties like capers, thyme honey, and xinomyzithra cheese. A bottle of local wine or Souma, the traditional spirit of the island, is also a perfect gift to bring back home.
Store opening hours in Paros are quite flexible, especially during the tourist season. From June to September, shops in the main tourist areas of Parikia and Naoussa typically stay open all day, from around 9:00 AM until past midnight, without a midday break. In contrast, shops in smaller villages or during the off-season may follow the traditional Greek schedule, closing for a siesta in the afternoon (roughly 2:00 PM to 5:30 PM). Major credit and debit cards are widely accepted in most boutiques and souvenir shops, though carrying some cash is advisable for smaller purchases at kiosks or local bakeries.
Visitors from outside the European Union are eligible for a VAT refund on purchases exceeding €50 at participating stores. Look for the "Tax-Free" signage in shop windows, and be sure to ask for the necessary tax refund form at the checkout. You will need to present this form along with your passport and the goods at the customs office at the airport upon your departure from the EU.