Shopping in Aubagne is a delightful experience that centers heavily on the city's rich artisanal heritage rather than just high-street fashion. Known as a "City of Clay," Aubagne is world-famous for its pottery and ceramics industry. Visitors will find a unique shopping scene where traditional workshops stand alongside modern conveniences, offering a perfect blend of authentic Provençal craftsmanship and contemporary retail therapy.
The heart of the shopping experience lies in the pedestrian-friendly city center. Streets such as Rue de la République and the areas surrounding the central squares are lined with charming boutiques, independent clothing stores, and, most notably, numerous artisan workshops. Here, you can step directly into the studios of master potters and watch them shape the local clay into beautiful functional objects and decorative art.
For those seeking a more extensive retail experience with major international brands, the Zone Commerciale des Paluds is the place to go. Located just on the outskirts of the city, this is one of the largest commercial areas in the region. It hosts the massive Centre Commercial Auchan Barnéoud, a sprawling shopping mall that features a vast hypermarket, fashion chains, sports outlets, and electronics stores, providing everything a traveler might need in one convenient location.
Markets are an essential part of daily life in Aubagne and offer the most authentic shopping atmosphere. The traditional open-air markets take place on Tuesday, Thursday, Saturday, and Sunday mornings in the city center. Stalls overflow with fresh local produce, cheeses, olives, and textiles. Additionally, during the winter season, the city hosts a renowned Santon Fair, where artisans display the intricate clay figurines that are iconic to Provençal nativity scenes.
When it comes to souvenirs, the undisputed choice is a santon. These hand-painted clay figurines depicting traditional village characters are the ultimate symbol of Aubagne. Pottery and ceramics, ranging from bright yellow glazed tableware to garden ornaments, are also excellent keepsakes. Other popular local goods include olive oil produced in the nearby hills, fabrics with Provençal prints, and the famous Savon de Marseille soaps.
Store opening hours in Aubagne typically follow the traditional French schedule. Small boutiques and artisan workshops generally open around 9:00 AM or 10:00 AM and close for a lunch break between 12:30 PM and 2:30 PM, reopening until 7:00 PM. Larger shopping malls and supermarkets usually stay open all day without a break, often until 8:00 PM or 9:00 PM. Most shops are closed on Sundays, except for food markets and some businesses in the commercial zones.
Payment methods are modern and convenient, with credit and debit cards (Visa and Mastercard) being widely accepted in most stores and malls. However, it is advisable to carry some cash (Euros) when visiting open-air markets or smaller artisan workshops, as they may not always have card terminals. Contactless payment is also very common for smaller transactions.
For visitors residing outside the European Union, a tax-free refund (détaxe) may be available on purchases exceeding €100.01 in a single store. Look for the "Tax Free" signage in shop windows, particularly in the larger commercial centers, and ask the staff for a refund form at the time of purchase to claim your VAT refund at the airport upon departure.